Privacy & cookies

Who is responsible for your data?

The data controller is Amazing Animal Minds Sweden AB, represented by Dr. Else Verbeek.

What we collect and why

We use the role you select, your quiz answers and the calculated result to create your case profile. When you submit the email form, your first name, email address, answers, result, email consent status and consent timestamp are saved in the app’s private database. If supplied, campaign identifiers from the link you followed and the optional struggles or questions you submit are also saved. Answers and optional comments help us understand cases and improve the course.

Your first name, email address and category, together with fields such as your role, main trigger and quiz source, are sent to Kit to deliver your result and the follow-up emails you request. You can unsubscribe using the link in those emails. Cookie consent is separate from email consent.

The legal basis for the email sign-up and requested follow-up emails is your consent (GDPR Article 6(1)(a)). Processing needed to provide the case profile you request is based on providing that service (Article 6(1)(b)). Course improvement relies on our legitimate interest in improving our educational material (Article 6(1)(f)); you can object to this use of your identifiable responses.

You can answer the quiz without accepting advertising cookies. The current full-result flow requires a first name, email address and agreement to the result and follow-up emails; this is not a legal obligation. Optional open questions can be left blank. Please do not include names, contact details, human health information or other sensitive information about yourself or another person in your answers.

Your result is calculated automatically from your answers. It is educational guidance, not a diagnosis, and is not used to make decisions with legal or similarly significant effects on you.

Who receives your information?

Authorised personnel at Amazing Animal Minds can access submitted responses. Lovable Cloud provides app hosting and database services; Kit (ConvertKit) provides subscriber and email delivery services. These services process the information needed for their respective tasks. Hosting and delivery services may also process technical connection information to operate and secure their services.

Public email result links show shared category guidance, not a saved submission, individual answers or personal scores. If a link includes your first name, that name is used for the greeting and removed from the address before advertising tags initialise. Anyone you share the link with may see the name in the original link.

Optional advertising measurement

Only after you accept marketing cookies, the Stuck Case Check and its category guides use Meta Pixel, provided by Meta, to measure which Facebook and Instagram ads bring visitors and sign-ups, and support ad optimization. The legal basis is your consent (GDPR Article 6(1)(a)), including permission for advertising storage or access on your device. The stress baseline check, admin page and this privacy page do not use this pixel.

Meta receives page visits, a professional sign-up event with one result category (load, resilience, threshold or learning), or owner completion and sign-up events. We do not send your name, email, individual answers or extra questions to Meta. Meta also receives technical information such as the page address, IP address, browser information and advertising cookie identifiers, which it may associate with your Facebook or Instagram activity. Automatic form-data matching is disabled.

Decline means the pixel does not load, and the check still works. Ad clicks and impressions can still be counted by Facebook and Instagram without this website tracking.

Your choices

Use Cookie settings at the bottom of the check or category guide to change your choice at any time. Opening settings does not change it; choosing Decline stops further advertising events. Earlier events cannot be recalled. Events blocked before acceptance are not sent later.

Your choice is saved on this browser with an anonymous visitor reference, the time, the notice and choices shown, and the history of acceptance or withdrawal. Clearing browser storage removes this record and you will be asked again.

This cookie-choice record is in your browser’s local storage, not in our database or a central consent audit log. It is editable or removable on the device and is not an immutable record. Email consent status and a timestamp are stored with your quiz submission in our database; this is a separate record and does not prove cookie consent. Withdrawing cookie consent does not unsubscribe you from emails, and unsubscribing does not change your cookie choice.

For Meta’s processing and advertising controls, see Meta’s Privacy Policy. You can also manage advertising preferences in your Facebook or Instagram account.

International transfers

Our service providers, including Kit, Meta and hosting providers, may process information outside the EU/EEA. Such transfers require an applicable GDPR safeguard: for example, an adequacy decision, the EU–US Data Privacy Framework for a recipient with an active certification covering the transfer, or European Commission Standard Contractual Clauses with additional safeguards where needed. These mechanisms are not interchangeable or a guarantee that every provider or transfer is covered.

Contact us for information about the recipients, locations and safeguards applicable to your data, and how to obtain a copy of relevant safeguards. Meta Platforms Ireland Limited’s own notice explains Meta’s processing and international transfers.

How long information is kept

Quiz submissions, your answers, optional comments and the record of your agreement to the terms are kept for a maximum of 2 years from the date you took the check, and are then deleted automatically. Unsubscribing from Kit does not automatically delete this separate record; contact us at any time to have it deleted sooner. We keep an anonymous log that a deletion took place (date and number of records only), so we can show that requests and retention limits are honoured.

The check is intended for people aged 18 or older, as set out in the Terms and Conditions.

Email subscription data is used while you remain subscribed. After withdrawal, limited information may still be needed to respect your unsubscribe choice, document consent or comply with legal obligations. The cookie-choice record remains on your device until you clear it; advertising cookies and information received by Meta are subject to Meta’s retention practices.

Your GDPR rights

Subject to the conditions and exceptions in GDPR, you can:

• Request access to your personal data and a copy of it.
• Ask us to correct inaccurate or incomplete information.
• Request deletion or restriction of processing.
• Request portability of data you provided where processing is automated and based on consent or a contract.
• Object to processing based on legitimate interests, and object to direct marketing at any time.
• Withdraw consent at any time, without affecting the lawfulness of processing before withdrawal.

Email info@amazinganimalminds.com to exercise your rights. We may need proportionate information to verify your identity. We will respond without undue delay and normally within one month; GDPR allows an extension of up to two further months for complex or numerous requests, with an explanation within the first month.

You can complain to the Swedish Authority for Privacy Protection, Integritetsskyddsmyndigheten (IMY), or the supervisory authority where you live or work in the EU/EEA, or where an alleged infringement took place.